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Post by account_disabled on Feb 15, 2024 1:07:17 GMT -5
Analytics starting from the type of data acquisition. Internal analysis We track what we can intercept on the website and find the necessary information thanks to tools such as Google Analytics , Search Console , advertising tracking pixels, user behavior analysis tools such as Hotjar and Crazyegg. These are inexhaustible sources of data. Competitor analysis Another source to enhance and include in the ecommerce analytics work : the activity carried out by direct competitors. In these cases we turn to other tools that are always indispensable such as Semrush and Seozoom . This is Albania Phone Number List because we also define behaviors in relation to what happens around us. Context analysis Ecommerce analytics can find a great ally in everything that looks outside the strictly operational context. So you can activate research and survey paths with questionnaires and interviews to get to know your audience, analyze the market and delve deeper into the target audience. Why is analytics important? There is certainly a part of owners and managers of online stores who wonder why they should tackle a complex data strategy to improve their online store.
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